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Saturday, July 22, 2006


This week's featured woman entrepreneur or executive is Karen Friedman, President of Karen Friedman Enterprises (Bluebell, PA).

about Karen Friedman Enterprises, Inc.
Karen Friedman Enterprises, Inc. is passionate about helping you discover creative and practical ways to better communicate with reporters, peers, employees, clients, and other important audiences so you can get the results you want. For nearly a decade, the company has put their skills as journalists and professional coaches to work helping executives, managers, government agencies, professionals, politicians, Olympic athletes and international celebrities improve their communication skills. The company has conducted workshops and provided counsel to countless individuals across the globe in Romania, Venezuela, Argentina, Asia and provided media and message training at First Lady Hillary Rodham Clinton's "Vital Voices" conference in Uruguay. President Karen Friedman is one of the leading communication coaches in today's business world. An award-winning television news anchor and reporter who has interviewed thousands of people, she teaches others how to make the most of every interview, appearance and presentation. Her breaking coverage of local and national events has aired on ABC, CBS, NBC, CNN, the Today Show, Good Morning America and Nightline.


Karen's Top 10 Tips.


1. Believe in Yourself.
Fear is a powerful motivator. Be motivated and hallenged by all of the people who tell you it can't be done.

2. Be a sponge.
Read everything you can get your hands on. Attend as many rofessional development sessions that time and money afford. Talk to everyone and anyone. Each person, regardless of what they do, has knowledge to offer.

3. Don't try to be everything to everybody.
Focus on what you're good at and what you love to do. That's what you'll excel at and that's how you will provide the most value to your clients and customers.

4. Even the big guys are always looking for the next client.
There is no such thing as coasting. Worrying about keeping clients forces you to bring new ones in the door. Your worst enemy is not the competition...your worst enemy is the status-quo.

5. Always strive to re-invent yourself and your product.
Look for new ways to spread information, offer services and change the way you do things so you remain fresh, informed and can provide new tools for you clients to grow.

6. Integrity is King.
Never Never Never compromise your values and beliefs. There is no such thing as an easy road to success or making an easy buck. No one gets discovered. But, they do earn success.

7. Leave your ego at home.
I come from an ego driven business and I have an ego. That's not bad as it has served me well in television and in business. HOWEVER, the priority is the client. They don't care about how great you are. They care about what you can do for them to fix their problems and make them better.

8. Know When To Let Go: Not every client is worth keeping.
Learn to recognize relationships that drain time, energy and money from your business. Don't be afraid to stand by your principles so you shape the image and business that you truly want. Compromising your values can compromise ethics.

9. Do what you say.
So many people are so worried about pitching and competing for the business that they lose sight of what they told the client in those initial meetings. Remember what you said you would do. Don't forget that the old clients need just as much tender loving care as the new ones.

10. Have fun.
Love what you do and love to get out of bed in the morning. If not, you're in the wrong business.


Contact Information

Karen Friedman
Karen Friedman Enterprises, Inc.
PO Box 224, Blue Bell, PA 19422
Web: www.karenfriedman.com
karen@karenfriedman.com


A big thanks to Karen for her wise words.




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